Through a new look and user-centered copywriting, and optimized marketing funnel, Keri Systems saw an 800% increase in qualified leads in the first 30 days following the launch of the new site.
Keri Systems was facing competition from UX-focused startups. The website redesign was a core part of Keri Systems demonstrating their commitment to providing an intuitive user experience for their customers.
Keri Systems software is only accessible to verified installers. We allowed existing users to instantly create an account on the new downloads portal, and required unrecognized email addresses to go through Keri’s manual verification process